Successful Vacation Rental Crowdfunding Campaigns
Crowdfunding is a great way to get your small business off the ground. There are numerous crowdfunding platforms like Kickstarter, GoFundMe, Indiegogo, and Patreon, to name few. Crowdfunding is when business owners, inventors, or creatives post their burgeoning companies or products on a crowdfunding platform, and people who support the idea or want to see it grow invest money. Crowdfunding helps businesses raise the capital they need to further expand their companies. It has helped numerous popular companies become what they are today, including the now multi-million dollar Pebble Smartwatch, Ouya, and PonoMusic.
Vacation rental business owners and managers have also got in on the action — and with much success. The vacation rental industry is ripe with opportunity. Launching a crowdfunding campaign for your vacation rental business can be an incredibly successful way to grow your business. Here are some of the most successful vacation rental crowdfunding campaigns.
Rentivo is a B2B online marketing and management platform that works directly with rental owners, property managers, and guests to facilitate business growth and optimal guest experience. Rentivo provides property and booking management platforms, which allow users to sync all their bookings in one place, manage finances, and create sophisticated pricing strategies. With Rentivo, rental owners have access to a highly connected channel manager, including the popular listing sites Airbnb, Booking.com, HomeAway, and VRBO. Rentivo also enables users to have full control over website design, content, SEO, online payments, and much more. In 2017, Rentivo estimated a 300% growth rate.
Rentivo launched a crowdfunding campaign on Crowdcube. By 2017, Rentivo successfully raised $425k, which exceeded their initial goal by 36%. Because of their exceedingly successful crowdfunding campaign, Rentivo has continued to service vacation rental businesses with technology development and building online marketing.
Airsorted is a full-service vacation rental property management company loved by landlords, expats, and frequent travelers. Airsorted offers premium property management for short-term rentals. Airsorted assists in creating a listing by offering professional photography, which really makes a difference for your listing. Their services include hotel-quality maintenance, pre-booking communication management, guest vetting, 24-hour check-in, price optimization, and property maintenance. Easily expand your vacation rental business with Airsorted’s premium marketing and management services.
Airsorted launched a crowdfunding campaign through Seedrs. By May of 2018, they raised £2,149,197 from 1,271 investors, much more than their initial goal of £1,000,000. In addition to their successful crowdfunding, Airsorted also reached £5 million for their series A investment. Airsorted is an excellent example of how crowdfunding can help a vacation rental business expand to greater heights.
Rentopolis is a property management company that offers services to owners and property managers. These services include legal, fiscal, and bureaucratic assistance, centralized accounting, 24/7 customer service, revenue management, revenue analysis, guest services, sophisticated control room software, and property management software.
Rentopolis launched a crowdfunding campaign on Mamacrowd and raised 300% more than their initial goal, totaling €303.995 from 167 investors by January of 2019. Today, Rentopolis successfully manages more than 350 luxury vacation rentals in Italy, Dubai, and the US.
Homeit is a property management company that provides rental owners and property managers with smart home features, software, and hardware. Features include digital property management, digital keys and locks, automated check-in, and remote guest assistance. Their impressive products include a Homeit box, Homeit Pad, and Smart Locks, all of which completely digitize guest assistance and property management. Their bundle deal includes all of their hardware products, now with WiFi, DIY installation, and compatible with European cylinders.
Homeit launched a crowdfunding campaign on Seedrs and by 2018, exceeded their original goal of €250,000 by raising €532,100 from over 300 investors. Within roughly one year, Homeit was able to raise the capital needed to continue company expansion.
LuggageHero offers on-demand luggage-storage for travelers on the go. LuggageHero lets users book online and receive directions and store their luggage at a LuggageHero shop. Users can search for participating locations on the LuggageHero site. Drop-off spots are located across the world in NYC, Boston, Chicago, London, Madrid, Barcelona, Lisbon, Rome, Milan, Copenhagen, Montréal, Nice, Brussels, Paris, and Vienna. This unique traveler-facing solution lets people enjoy their vacations without the burden of having to lug their bags all over the place and without the worry of possibly losing precious cargo.
LuggageHero launched a crowdfunding campaign on Seedrs, which is currently still open. So far, they have raised €1,262,404 from about 900 investors, far more than their initial goal of €1,230,005. Investors can own a stake in this unique company by investing money today.
Misterb&b is the top LGBTQ+ vacation rental site that offers direct support for LGBTQ+ travelers. Misterb&b promises peace of mind, secure payments, and 24/7 customer service. They create a safe space for LGBTQ+ to feel protected while on the go. Their site aggregates about 310,000 queer-friendly hosts, 100,000 queer-friendly hotel rooms, and 210,000 reviews from LGBTQ+ and allies. Misterb&b has been featured in CNN, Forbes, Huffington Post, USA Today, Queerty, and O Globo.
Misterb&b launched a crowdfunding campaign on WeFunder, which is also currently still open. Misterb&b has so far raised $673,550 from 1,227 investors, crushing their initial target of $100,000. Misterb&b has also raised $13.5 million from traditional investment funds. The future is bright for this travel accommodations site.
Hostfully is a property management and guest experience software for short-term rentals. Hostfully offers payment processing, direct booking, guest communication, central calendar, automated messaging, and upselling features. Hostfully is also a guidebook platform that allows rental owners and managers to check-in and check-out times, scheduling, local recommendations, and much more for guests to easily access and enjoy. Hostfully also offers professional branding to help owners build and market their own brand.
Hostfully launched a crowdfunding campaign on AngelList and closed out after raising a whopping $500k. Another crowdfunding success story.
Looking to take your vacation rental business to the next level? Crowdfunding is an accessible (and profitable) way to raise the capital needed to do just that. The success of these crowdfunded vacation rental companies might just be the inspiration needed to start your own campaign. Happy funding!
About the author: Emily Russo is a writer based in New York. She loves traveling, meeting new people, reading, and being outdoors. She hopes to travel to Italy 500,000 more times in her lifetime.